Analysis of Poster

The first poster had a tagline: 'Prepare for Horror'. The feedback from our audience thought it was a horror film when it should be a thriller, so I improved it to make it sound more sinister, while keeping it ambiguous. The updated version stated : ''The Forsaken Rise'' and this conflicted with the movie title, so I removed ''The Forsaken'' and replaced it with ''They'' allowing it to be more enigmatic as to who 'they' are. This is the international version, and the other, more detailed version is the UK's. Typical conventions such as company names, movie taglines, date of release and examples of media related companies are present in the poster.